Advice by the Hour
Kathy Hentges, CFP®'s hourly rate is $135 per hour billed in one minute increments. Total cost depends on the scope of the work performed. You will receive an upfront estimate based on the number of hours your project may require. Below is an overview of the time typically required for financial planning:

Each of the following areas generally require 1-2 hours ($135-$270) and are very limited in nature:

• General Questions
• Budgeting Overview
• Goal Setting
• Tax Estimate

The following require detailed financial analysis. The fee range is from simple to complex, most people fall somewhere in middle to high end of the range. Click on each service to learn more:

• Net Worth Check-up: Fees range from $330 to $945.
   
• Goal Based Financial Plan: Fees range from $670 to $1,500.
   
• Cash Flow Based Financial Plan: Fees range from $900 to $2,200.
   
• 401k Planning: Fees range from $400 to $890 per plan. Cost is lower when investment advice is included with a complete financial plan. Prices assume advisor is working with-in a "closed system" where investment choices are limited to the options inside an employer plan.
   
• Investment Planning: Fees range from $400 to $2,600 per plan. Cost is lower when investment advice is included with a complete financial plan. Prices reflect the number of accounts and the number and types of investments you currently own. Prices assume advisor is working with-in a "open system" where investment choices are not limited to the options inside an employer plan.

The complexity of your financial situation determines the time needed to appropriately answer questions or provide recommendations in any of the above areas. Certain factors may add to the complexity of the process, increasing the time involved in preparing the plan:

• Small Business Owner
• Self Employed
• Partners (married or not) that do not combine finances
• Multiple sources of income (rental, pension, etc.)
• Large number of investment holdings
• Large number (more then 20) of choices in your 401k
• Stock Options

You will receive a cost estimate specific to your circumstances prior to engaging Applied Advisor. The above estimates are samples to help you get a general idea of the costs involved and are not a specific offer of any service. Sample prices are current as of January 1, 2010 and are subject to change without notice.

The cost during the first year we work together will generally be the highest. Once a plan is in place updates and small adjustments will take less time then establishing the initial plan and therefore cost less.